On December 26, 2024, the General Assembly of Sharr Cheese Producers successfully convened in Prizren. The meeting brought together members of the Association of Sharr Cheese Producers, representatives from the Kosovo Institute of Intellectual Property (KsIIP), and intellectual property experts.
Achievements and Objectives
The assembly evaluated the association’s accomplishments in empowering local producers and advancing the development of the Sharr Cheese brand as a protected Geographical Indication (GI). Discussions highlighted the importance of support from the French Embassy and KsIIP in providing professional training, experience exchange, and technical assistance.
Internal Control and Quality
A key focus was the development of a clear mechanism for internal quality control, which includes monitoring raw materials and standardizing production processes. This step aims to preserve the authenticity and quality of Sharr Cheese.
Action Plan
The meeting introduced an action plan focused on:
- Enhancing the product’s recognition in national and international markets.
- Educating consumers about the unique values of Sharr Cheese.
- Providing technical and logistical support to producers.
Conclusion
The assembly reaffirmed its commitment to promoting Sharr Cheese as a symbol of tradition and quality, following a sustainable strategy for the future of this unique product.
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